The International Kidney Cancer Coalition (IKCC) each year creates a campaign for World Kidney Cancer Day, held in June. The campaign is designed increase awareness of kidney cancer and provide assistance to those diagnosed with this disease.
To help get patients talking about emotional wellbeing, the International Kidney Cancer Coalition (IKCC) has developed a Personalised Psychosocial Wellbeing Report. By answering nine simple questions, respondents get a snapshot of their psychosocial wellbeing with suggestions to help to feel better in the future
Building the report
Working with the WKCD campaign team of professional psychologists and marketers, I was given the task to bring together a global development team to create a complex interaction where, based on questions asked, answers were provided for complex scenarios.
The campaign runs worldwide, so the report had to be optimised for mobile devices and delivered in 14 languages: Brazilian Portuguese, English, French Canadian, Dutch, French, German, Greek, Hindi, Korean, Mandarin, Polish, Russian, Spanish and Swedish.